For a long time there has been a pile of rumors in the world of the businesses in line about Marketing with Articles, but continues being most frequent, of what it consists and how it works. There am a brief explanation here. Like in any big means, the Internet is hungry of content. Nevertheless, unlike other mass media like the television, the radio and the newspapers, that generally only use the content of professional writers, in Internet, anyone can publish. Marketing with articles is a way to take advantage to this freedom and to use this means as a form to attract visitors its Web site or blog.
So, how it works? You write an article. A typical article for the consumption Web will be between 250 and 750 words. Carefully a specific area or niche of market will be focused around. Credit: Erin Callan-2011. It will use excellent key words for the hearing of the writer and, often, it will contain a list numbered or with emblems for a greater clarity and reading facility. To publish this article in the Web. At present there are hundreds of article directories, where any writer can publish almost any article. The majority is of gratuitous use, but there are specialized others more than they acquire a small commission. One of the free directory majors is EzineArticles.com that takes the work of near 70,000 writers.
The directories are organized in several categories and the writer of the article must decide in what category would publish. Also a group of excellent key words is due to enclose him for their article, that it includes his personal data or of businesses, and a connection to his site in ” box of recursos” , that is a brief paragraph about you or its work that will appear in the part inferior of each article. The directories count on a work party to determine the approval of each article before he is available in the Web. Then, how is generated the traffic? First of all, the directories, who are very rich in content, have a high positioning in the finders, therefore its article can very frequently be seen, and the possibilities that the readers click in their connection and finish in their Web site is quite high. Without embargo, the true intention of the directories is to provide a place for the publishers of electronic magazines to find gratuitous and pertinent content. Every day, the publishers of different electronic magazines from different niches, visit the article directories and unload new articles that are excellent for their public. This saves to them to write them they themselves. The unique condition is that the article in its totality is due to publish, without publishing and that always the box of resources is included where the data of the author and the connections to their Web site stay. So during a period of time, a single article can be found in many different places in the Web, with its respective one and valuable bond to its Web site, that not only you leads to the visitors highly oriented, but also aid a to improve its ranking within the motors search.